Every other tool tells you where you stand. AI Advisory tells you what to change, then tracks every page you publish to the exact AI answers that start citing it. It also warns you the moment an AI starts getting your brand wrong.
A prescription engine, not a dashboard.
We ask what your buyers ask. Real situational questions, put to ChatGPT, Perplexity, Gemini and Claude, not your brand name.
You get prescriptions, ranked. Specific fixes in priority order, with the reason each one matters. Not a dashboard, not a score to stare at.
We re-run it and show what moved. The same buyer questions, before and after, with every page you publish tracked to the AI answers that cite it.
SEE WHAT AI SAYS ABOUT YOUR BRAND
We run your brand live across all four engines. That is real retrieval, not a lookup, so your results come back within 24 hours, usually sooner.
Watch: why this matters. Buyers ask AI assistants for a recommendation and get two or three names. If yours isn't one of them, you never find out.
51% of B2B software buyers now begin research with AI chatbots more often than Google. G2, The Answer Economy, 2026
The distance between where you rank in search and where you are actually being recommended inside AI. It is the most observable symptom of a Brand Visibility problem, and wider than most brands realize.
Nearly two-thirds of what Google's AI Overviews cite sits outside where a ranking-first strategy even looks, and 2.5 billion people a month see them. Ahrefs, 2026Google I/O, 2026
Half of B2B software buyers now begin research inside an AI chatbot more often than Google, and 71% use one somewhere in their process. When a buyer describes their situation to AI and your brand is not surfaced, you are eliminated before a single RFP lands. Brand Visibility inside that research moment is now the commercial front line.
G2, The Answer Economy, 2026Engineers and procurement teams describe their situation to AI before they contact a single vendor. ChatGPT now dominates that research at 62% usage, up from 47% just seven months earlier. By the time you are invited to bid, the shortlist has already been built inside a conversation you never saw.
G2, The Answer Economy, 2026We audit brands ranking first on Google that have almost no presence inside AI research. Only 38% of pages cited in Google's AI Overviews rank in the top 10, down from 76% a year earlier, and nearly a third rank beyond position 100 entirely. The old playbook optimizes for the wrong surface. Brand Visibility in AI is built on different signals and has to be tracked separately.
Ahrefs, 2026AI engines do not build confidence from a brand that only talks about itself. Alongside what you publish, they weigh co-occurrence, authority, and third-party corroboration across the wider web. If your evidence trail is thin outside your own domain, a polished website will not close that gap on its own.
94% of B2B buying groups rank a preferred vendor before they ever contact sales, and buy that early favourite 77% of the time. AI engines reinforce the brands they already recommend, because their training and retrieval loops weight repeated signals. Whoever builds Brand Visibility now compounds the advantage every week the rest of the category waits.
6sense, 2025 Buyer Experience ReportThat is deliberate. We prescribe, your team or your agency ships, and we prove what moved.
The Citation Gap is the visible symptom of a Brand Visibility problem. It is the distance between where you rank in search and where you are actually being recommended in the decision contexts buyers now use inside ChatGPT, Gemini, Claude, and Perplexity. AI Advisory measures this gap through Brand Echo, identifies the competitors being recommended instead of you, and prescribes the visibility signals that move you into the recommendation set.
Brand Echo Score is a composite 0-100 score for how well AI assistants know and recommend a brand. It combines four measurements taken across four AI engines, ChatGPT, Gemini, Claude, and Perplexity: citation rate, meaning how often the brand is named when buyers ask; engine coverage, meaning how many of the four engines name it; average position, meaning how early it is named; and share of voice, meaning the brand's share of citations against named competitors. It is how we quantify whether AI engines are confident enough in your brand to recommend you when buyers ask.
No. Traditional SEO optimises for a ranked list of blue links. AI Advisory builds Brand Visibility inside a recommendation layer that works from entirely different signals. Only 38% of pages cited in Google's AI Overviews rank in the top 10. That tells you the work is structurally different. We measure Brand Echo, map the decision contexts your buyers actually use, run competitor reconnaissance across engines, and prescribe the signals that earn you a place in the recommendation set. SEO is useful infrastructure. It is not the strategy.
No. Every prescription follows SEO best practice, and most of the on-site work, like clean page structure, structured data and content that states facts plainly, helps search rankings too. What changes is the target. We measure whether AI engines recommend you, not only where you rank.
No, by design. AI Advisory prescribes what to change, in priority order and with the reason for each, and your team or your agency does the work. The platform then re-runs the same buyer questions to show what moved, and tracks each page you publish to the AI answers that start citing it. Founding clients also get account setup, training and consultation on how to execute every prescription.
The Citation Gap Audit shows exactly where you stand across all four AI engines, which competitors are being recommended in the decision contexts that matter, and the specific visibility signals our platform will prescribe to move you into the recommendation set.
Request a Citation Gap Audit